Codorniu Mismanaging Aveniu Brands Into The Ground (from WEN 2014)

June 29, 2018

Codorniu has steered Aveniu Brands toward disaster, thanks to the Spanish firm’s long-distance micromanagement and an inability to move quickly in a changing market. Insiders and sources close to the ongoing trials and tribulations say that Aveniu has lost its largest winery client, many other major brands, is on the verge of losing more and,
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